Last week's top climate posts: October 24 - 30
Biden’s big Europe trip dominated online conversation about climate change
The top 3 performing posts mentioning climate or energy issues on Facebook last week came from President Joe Biden (109.2k interactions), Barack Obama (87.3k interactions), and Fox News (43.7k interactions).
A lot of the top-performing content across Facebook, Instagram, and Twitter last week revolved around this week’s G20 and COP26 summits in Europe. We’ll be keeping an eye on how right-wing media respond to Biden’s and other world leaders’ actions in the coming days, but last week it looked like Fox News and Glenn Beck derided the president and Pope Francis for talking about climate change instead of abortion. Fox also called Biden’s European motorcade “a textbook example of hypocrisy from ‘limousine liberals,’” an article that got 40.4k interactions across Facebook and Twitter.
Also last week was the House Oversight Committee’s hearing with six Big Oil and fossil fuel trade group executives, but it looks to us like the most-engaged content that came out of it was this clip from The Blaze of Rep. Byron Donalds apologizing to said execs. It got 34.7k interactions and 723k views.
Overall, the top three Instagram posts about climate change and related terms came from President Joe Biden (570.6k interactions), The Guardian (83.7k interactions), and President Joe Biden (80.7k interactions).
Finally, here were the top three tweets mentioning climate and related terms last week. Once again, we’re not surprised to see that Hyundai’s Twitter campaign continued to perform so well considering the enthusiasm with which BTS’ huge international fan base engages with anything about the band. Their tweets actually out-performed President Biden’s tweet about his meeting with the Pope that performed very well on the two other major platforms.